Share of enterprises' turnover on e-commerce

In 2024, Croatia's share of enterprises' turnover on e-commerce increased by 21.9% compared to 2023, reaching 18.6.

Croatia accounts for 97.3% of the EU-27 total of 19.1.

Croatia ranks 14th out of 26 EU member states with reported data — in the bottom half of the distribution.

Over the past five years, the indicator has grown by 61.2% (from 11.6 in 2019).

Source: Eurostat dataset tin00110, accessed via the eupublicdata pipeline.