PL · 2025 · tin00096
Individuals using the internet for buying goods or services
Poland, 2025
In 2025, Poland's individuals using the internet for buying goods or services increased by 3.4% compared to 2024, reaching 139.5.
Poland accounts for 94.8% of the EU-27 total of 147.1.
Poland ranks 17th out of 27 EU member states with reported data — in the bottom half of the distribution.
Over the past five years, the indicator has grown by 14.4% (from 121.9 in 2020).
Source: Eurostat dataset tin00096, accessed via the eupublicdata pipeline.