Individuals using the internet for selling goods or services

In 2025, the EU-27 figure for individuals using the internet for selling goods or services was 23.9 .

That is a 5.2% rose versus 2024 (22.7).

Over the five years before that, the EU-27 aggregate moved 22.5% higher.

Across member states, Netherlands reported the highest value (46.7, 2025) and Greece the lowest (7.45, 2025) — a ratio of 6.3× between the two ends of the range.

The figures below come from Eurostat dataset tin00098; every value links back to the canonical source.