Individuals using the internet for buying goods or services

In 2024, Bulgaria's individuals using the internet for buying goods or services increased by 10.2% compared to 2023, reaching 99.6.

Bulgaria accounts for 69.4% of the EU-27 total of 143.5.

Bulgaria ranks 27th out of 27 EU member states with reported data — in the bottom half of the distribution.

Source: Eurostat dataset tin00096, accessed via the eupublicdata pipeline.