IT · 2023 · tin00095

Individuals using the internet for finding information about goods and services

Italy, 2023

Individuals using the internet for finding information about goods and services
58.4
Italy, 2023
▲ 9.0% vs 2022 (53.5)
Analysis

In 2023, Italy's individuals using the internet for finding information about goods and services increased by 9.0% compared to 2022, reaching 58.4.

Italy accounts for 90.6% of the EU-27 total of 64.4.

Italy ranks 24th out of 27 EU member states with reported data — in the bottom half of the distribution.

Over the past five years, the indicator has grown by 44.6% (from 40.4 in 2018).

Source: Eurostat dataset tin00095, accessed via the eupublicdata pipeline.

Rank in EU-27 · 2023
#24 of 27
% of EU-27 total · 2023
90.6%
EU-27: 64.4
Italy timeline (last 15 years)
2014 2025