IT · 2023 · tin00096
Individuals using the internet for buying goods or services
Italy, 2023
Individuals using the internet for buying goods or services
102.2
Italy, 2023
▲ 3.7% vs 2022 (98.6)
Analysis
In 2023, Italy's individuals using the internet for buying goods or services increased by 3.7% compared to 2022, reaching 102.2.
Italy accounts for 73.4% of the EU-27 total of 139.2.
Italy ranks 25th out of 27 EU member states with reported data — in the bottom half of the distribution.
Source: Eurostat dataset tin00096, accessed via the eupublicdata pipeline.
Rank in EU-27 · 2023
#25 of 27
% of EU-27 total · 2023
73.4%
EU-27: 139.2
Italy timeline (last 15 years)
2020 2025
Source:
Eurostat · tin00096