SE · 2025 · tin00095
Individuals using the internet for finding information about goods and services
Sweden, 2025
In 2025, Sweden's individuals using the internet for finding information about goods and services decreased by 1.4% compared to 2024, reaching 88.1.
Sweden accounts for 122.7% of the EU-27 total of 71.8.
Sweden ranks 4th out of 27 EU member states with reported data — in the top half of the distribution.
Over the past five years, the indicator has fallen by 0.5% (from 88.5 in 2020).
Source: Eurostat dataset tin00095, accessed via the eupublicdata pipeline.