DK · 2025 · tin00096
Individuals using the internet for buying goods or services
Denmark, 2025
In 2025, Denmark's individuals using the internet for buying goods or services increased by 0.4% compared to 2024, reaching 182.4.
Denmark accounts for 124.0% of the EU-27 total of 147.1.
Denmark ranks 3rd out of 27 EU member states with reported data — in the top half of the distribution.
Over the past five years, the indicator has grown by 2.1% (from 178.6 in 2020).
Source: Eurostat dataset tin00096, accessed via the eupublicdata pipeline.