SE · 2025 · tin00096
Individuals using the internet for buying goods or services
Sweden, 2025
Individuals using the internet for buying goods or services
177.6
Sweden, 2025
▲ 0.4% vs 2024 (176.8)
Analysis
In 2025, Sweden's individuals using the internet for buying goods or services increased by 0.4% compared to 2024, reaching 177.6.
Sweden accounts for 120.7% of the EU-27 total of 147.1.
Sweden ranks 4th out of 27 EU member states with reported data — in the top half of the distribution.
Over the past five years, the indicator has grown by 5.5% (from 168.3 in 2020).
Source: Eurostat dataset tin00096, accessed via the eupublicdata pipeline.
Rank in EU-27 · 2025
#4 of 27
% of EU-27 total · 2025
120.7%
EU-27: 147.1
Sweden timeline (last 15 years)
2020 2025
Source:
Eurostat · tin00096