Individuals using the internet for buying goods or services

In 2025, Finland's individuals using the internet for buying goods or services increased by 3.9% compared to 2024, reaching 164.1.

Finland accounts for 111.5% of the EU-27 total of 147.1.

Finland ranks 6th out of 27 EU member states with reported data — in the top half of the distribution.

Over the past five years, the indicator has grown by 8.2% (from 151.7 in 2020).

Source: Eurostat dataset tin00096, accessed via the eupublicdata pipeline.